Creating Raving Fans
Raving fans, you’ve heard that term thrown around before, but what does it actually mean and how do you actually build a client base full of raving fans?
Cognitive Functions & Raving Fans
Thinking is divided into 28 thinking skills called cognitive functions.
We use these cognitive functions to do almost any activity - including building a client base of rave fans.
Two cognitive functions you need to use when creating raving is considering another perspective and projecting virtual relationships.
Considering another perspective is just like it sounds, but what is projecting virtual relationships?
In simple English, projecting virtual relationships is about making connections that aren’t super obvious.
Oranges grow on trees even if we buy them in the store.
On a more complex level, your funnel isn’t working because it’s being marketed to the wrong audience.
Raving Fans Definition
Let’s take a step back, what does Raving Fans even mean?
Raving fans are obsessed with your brand or business. They share your products on social media, use your products at any chance and can’t help but tell others about your product or service – with genuine enthusiasm and excitement. They are obsessed.
In order to build raving fans, you can’t just give them what they paid for.
You go beyond the extra mile, give exceptional customer service and here’s the big one, anticipate what they are going to need before they even ask for it.
Now you can see why you need the two cognitive functions of considering another perspective and projecting virtual relationships (making connections that aren’t obvious) when creating raving fans - by anticipating how you can serve them even better.
Improving Projecting Virtual Relationships
Before I share with you 5 ways to create raving fans, we’ve first got to discuss how you get better at making connections that aren't obvious, projecting virtual relationships, or else you wouldn’t be able to really implement anything we speak out.
3 Ways to get better at projecting virtual relationships:
- Ask. Yup, what better way to learn about how something is related to another then by asking someone who knows more about the subject then you. Asking questions is one of the best ways to learn anything really whether it’s in business or life. These days if you don’t have someone to ask you can always ask Google or AI.
- Keep your eyes and ears open. You want to train your brain to pick up information it used to ignore so you have what is needed to make the connection.
- Journal. Simply writing down what you know will organize information in your brain and things will start falling into place and it will be easier to make those invisible connections.
Once you are good at seeing relationships that aren’t obvious, you’re ready to start building raving fans:
5 Ways to Create Raving Fans
- Really get to know your customers. Interview them, watch them, collect all the information you can about what they are and are not saying. You’ll then use this information to give them a better experience.
- Visualize what you want if you were in your customer shoes and build or change your business based on that.
- Give exceptional customer service. More than they expect. More than they can dream of.
- Similarly, provide them with more than you promise. Not just in customer service, but in the product or service you are providing. How’s for a surprised t-shirt or handwritten birthday card?
- Consistency is key when creating raving fans. The first time you provide exceptional service, they’re gonna think it’s a fluke or that one employee was nice. You’ve got to show them that every time they engage with your brand or business, you’re taking care of them in the best way possible.
If you really want to build raving fans, I’d recommend you read the book, “Raving Fans” by Ken Blanchard and Sheldon Bowles. Super easy read, full of lots of value.
Your Challenge
Your challenge this week is to start getting better at projecting virtual relationships by implementing one tip we spoke about.
Don't leave it at that - also pick one tip that we spoke about to create raving fans and start implementing it TODAY!
Cheers to Peak Brain Performance!
Hi, I'm ST,
Just like you, I want to be more efficient and effective.
Most entrepreneurs want to grow their business but already got a lot of stress.
At LifePix University we help you rewire your brain to become more efficient and effective while experiencing more inner peace.
Learn more here.
Your Essential Guide
to Cognitive Functions
This guide will give you all you need to start improving your cognitive functions. Learn what all 28 thinking skills are, how they apply to you and what you can do today to begin improving them.
Cognitive Functions Assessment
Thinking is not one big thing. Thinking is made up of 28 parts, called cognitive functions.
Take the FREE assessment to see where each of your cognitive functions are currently at.
We're on for 1M downloads
By the end of 2025
Can you help us reach our goal?
Share this podcast with someone you love!
Creating Raving Fans
Raving fans, you’ve heard that term thrown around before, but what does it actually mean and how do you actually build a client base full of raving fans?
Cognitive Functions & Raving Fans
Thinking is divided into 28 thinking skills called cognitive functions.
We use these cognitive functions to do almost any activity - including building a client base of rave fans.
Two cognitive functions you need to use when creating raving is considering another perspective and projecting virtual relationships.
Considering another perspective is just like it sounds, but what is projecting virtual relationships?
In simple English, projecting virtual relationships is about making connections that aren’t super obvious.
Oranges grow on trees even if we buy them in the store.
On a more complex level, your funnel isn’t working because it’s being marketed to the wrong audience.
Raving Fans Definition
Let’s take a step back, what does Raving Fans even mean?
Raving fans are obsessed with your brand or business. They share your products on social media, use your products at any chance and can’t help but tell others about your product or service – with genuine enthusiasm and excitement. They are obsessed.
In order to build raving fans, you can’t just give them what they paid for.
You go beyond the extra mile, give exceptional customer service and here’s the big one, anticipate what they are going to need before they even ask for it.
Now you can see why you need the two cognitive functions of considering another perspective and projecting virtual relationships (making connections that aren’t obvious) when creating raving fans - by anticipating how you can serve them even better.
Improving Projecting Virtual Relationships
Before I share with you 5 ways to create raving fans, we’ve first got to discuss how you get better at making connections that aren't obvious, projecting virtual relationships, or else you wouldn’t be able to really implement anything we speak out.
3 Ways to get better at projecting virtual relationships:
- Ask. Yup, what better way to learn about how something is related to another then by asking someone who knows more about the subject then you. Asking questions is one of the best ways to learn anything really whether it’s in business or life. These days if you don’t have someone to ask you can always ask Google or AI.
- Keep your eyes and ears open. You want to train your brain to pick up information it used to ignore so you have what is needed to make the connection.
- Journal. Simply writing down what you know will organize information in your brain and things will start falling into place and it will be easier to make those invisible connections.
Once you are good at seeing relationships that aren’t obvious, you’re ready to start building raving fans:
5 Ways to Create Raving Fans
- Really get to know your customers. Interview them, watch them, collect all the information you can about what they are and are not saying. You’ll then use this information to give them a better experience.
- Visualize what you want if you were in your customer shoes and build or change your business based on that.
- Give exceptional customer service. More than they expect. More than they can dream of.
- Similarly, provide them with more than you promise. Not just in customer service, but in the product or service you are providing. How’s for a surprised t-shirt or handwritten birthday card?
- Consistency is key when creating raving fans. The first time you provide exceptional service, they’re gonna think it’s a fluke or that one employee was nice. You’ve got to show them that every time they engage with your brand or business, you’re taking care of them in the best way possible.
If you really want to build raving fans, I’d recommend you read the book, “Raving Fans” by Ken Blanchard and Sheldon Bowles. Super easy read, full of lots of value.
Your Challenge
Your challenge this week is to start getting better at projecting virtual relationships by implementing one tip we spoke about.
Don't leave it at that - also pick one tip that we spoke about to create raving fans and start implementing it TODAY!
Cheers to Peak Brain Performance!
Hi, I'm ST,
Just like you, I want to be more efficient and effective.
Most entrepreneurs want to grow their business but already got a lot of stress.
At LifePix University we help you rewire your brain to become more efficient and effective while experiencing more inner peace.
Learn more here.
Your Essential Guide
to Cognitive Functions
This guide will give you all you need to start improving your cognitive functions. Learn what all 28 thinking skills are, how they apply to you and what you can do today to begin improving them.
Cognitive Functions Assessment
Thinking is not one big thing. Thinking is made up of 28 parts, called cognitive functions.
Take the FREE assessment to see where each of your cognitive functions are currently at.
We're on for 1M downloads
By the end of 2025
Can you help us reach our goal?
Share this podcast with someone you love!
